This free digital marketing course:
- Course by Vishal Srivastava, alumnus of IIT and ISB
- Google Analytics, AdWords and HubSpot Inbound certified professional with 10+ years of experience in online marketing
Perfect course if you want to get started with digital marketing for
- Business Owners / entrepreneurs
- Marketing Professional
This is a practical course where you will learn critical skills needed in digital marketing.
I will guide you to do following activities:
- Buy a domain and hosting
- Set up a WordPress website
- Install plugins to improve SEO performance of the site
- Create Google Analytics and set up website tracking
- Set up Google Webmaster Tools account
- Find 5 SMART keywords for your site
- Create 5 high quality pages with powerful headlines for your pages
- Do on-page optimization
- Build 50 backlinks using top 5 link building techniques
- Set up presence on Facebook and YouTube
- Create a 1-minute YouTube video and optimize it for search
- Create Facebook posts and get followers using ads
- Set up email capture using Hello Bar
- Set up AdWords account and run your first Google Search & Display campaign
At the end of this course, you will know how to set up a website, do On-page, Technical and Off-page SEO, implement Web Analytics and promote the site through Social Media and Search Ads.
This free digital marketing course includes:
- 6 Hours of Video
- PDF handouts
- Templates for various activities
- Course completion certificate (PDF)
You will learn to use the following tools and software:
- Google Analytics
- Google Webamaster Tools (Search console)
- Google AdWords
- Facebook Ad Manager
- Google Keyword Planner, Soovle
- YouTube Video Editor
- SEO by Yoast
Who Should Join This Course:
The free digital marketing course is great for small business owners and entrepreneurs just starting with online marketing.
It is also very helpful for students who want to get their first job in digital marketing.
If you are an experienced marketing professional and want to understand what is digital marketing, this is a great fit for you.
Ready to learn digital marketing? Sign up now!
This course covers basic and intermediate level topics in digital marketing.